
Product Strategy Workshop
Interactive Simulation
Step into the role of an RBC product manager. Navigate real-world challenges, make strategic marketing decisions, and witness the direct impact of your choices on customer acquisition, revenue growth, and ROI.
This interactive simulation provides hands-on experience with product strategy, budget allocation, demographic targeting, and performance analytics—all within a risk-free learning environment.
Select from travel, cross-border, or cashback cards
Target demographics and allocate marketing budget
Analyze performance and ROI metrics